Homework: harmful or helpful Essay

Homework is a way of life for many students in public or private schools, from kindergarten to graduation. Often students are overwhelmed with the pressures of school, each night students are required to do homework after completing school each day. Is there a reason or need for students to come home from 7 hours of school and then have hours of homework . Is it essential that students have homework, are they gaining anything by practicing the skills they learned at school. Or are students harmed by the negative effects that homework often comes with. Should homework be restricted or should it continue to be unmonitored and exceed the limits of students in school. Homework’s negative effects far outweigh any of the positive aspects because homework often is busy work that does not seem to improve students learning, an extra unneeded stress which leads students to have little free time. Since the late 19th century homework has been a subject of debate. Although at the time stud ents were only asked to do small memorization tasks such as memorizing vocabulary and math equations, it was still a topic of debate. By the end of the 19th century the progressive education movement began. In the early 20th century many influential individuals and parents group reached out against homework. With the pressure of opposing views from organizations such as the Parent-Teacher Association ( PTA) forced some U.S school districts to limit or even ban homework assignments. For instance, in 1901 California lawmakers abolished homework in elementary and middle schools. With progressive education movement peaking during the 1920s and 30s, there were even move people branching out against homework. Even the American Child Health Association joined the campaign against homework, saying that homework was a leading cause of tuberculosis and heart disease for U.S children. However, in the 1940s homework gradually returned to U.S schools with many supporters. Causing high school students on average in 1948 to have three to four hours of homework a night. Even to present day in 2006 a study in a public high school i n Needham, Massachusetts shows that one out of five students spend four hours or more a night on homework. For most students homework is consider to be a little more than busy work, often students feel the work that they are doing is unnecessary. Students receive so much homework that they are not getting anything out of it. This causes students to focus more on getting the work done, then learning anything from the activity. It is  unfair to expect students to do their best when they have more homework than the time they need to complete the work. Homework assignments tend to lack academic value leading students to simply get the homework done as soon as they can. With the burden of homework every night, reading and writing becomes a chore just as cleaning the dishes would be. Large amounts of homework stifle motivation, holt creatively and diminish a child’s love for discovering and learning new things. By the time graduation time comes students will have had 13 years of doing homework, not including if the student goes on to pursue college. Given if the average elementary stud ent spends one to two hours of homework a night, the average middle school student sends two to three hours of homework a night and the average high school student spends three to four hours on homework a night. Students spend an average of 1,080 to 1,620 hours on homework before graduation if the student only completed homework Monday thru Friday. Causing homework to take up most of students free-time. Students have virtually no time to pursue outside interests, activities such as eating dinner with family, talking with friends and family and developing interests is what can ensure children are happy. Students are trapped with homework that they often cannot do other activities because they often feel pressure to get everything done. This leads students to feel stressed to complete everything they need to. It is actually unhealthy for students to have several hours of homework after coming home from hours of school. In 2007 the American Academy of Pediatrics said that obesity and depression from stress was on the rise due to too much work. What is the point of all this stress from work if there is no known correlation between time spent on homework and academic performance. Research conducted by two professors at Penn State University found that students in countries in which schools assign little to no homework such as Japan, tend to do better on standardized tests. Students receive too much homework to be able to take any real value away from learning. Advocates of homework say that students need to continue their education outside the classroom and to do this homework should be given. This teaches the student the only way you can learn is if you are given a activity to do for homework. What about adults and people who do not have â€Å"homework† does this mean that they can not learn. Students will learn new things everyday even if they do not have homework. Students will  be able to explore and learn in a new creative way off a paper and pencil. Although, homework does teach time management, it stresses students too much. While trying to juggle lots of activities,school and homework students learn time management but it is not effective or helpful because students are too stressed. Plus, there are many less stress ways that can teach students time management. Proponents also state that the U.S is falling behind other countries in academics therefore students need more homework to catch u. Which is true American 15 year olds ranked 23rd out of 40 countries in science and 29th in math comprehension. All this is completely true, but many countries academically ahead of the U.S assign less homework than the U.S does know so how does adding more homework make sense. Should students continue to receive homework that is hurting them in more ways than one. The debate for homework will never end, there is always two sides of any story. While it is unlikely any legislative acts will be placed on homework small changes starting in schools could likely happen. What is the real need for homework, what is the benefits to homework? Does it really matter if students continue to feel no benefits and have stress from homework. Should we, without changing, continue down the path of hours of homework a night even if there are clearly negative effects. What if we never changed anything would there be lights, cars, computers, cell phones or anything. People do not want to lessen homework for students which can lead to bad health, but would people not want to lessen the number cars or lights even though can be bad for the environment.

Mark Twain, the Adventures of Huckleberry Finn Essay

In the novel by Mark Twain, The Adventures of Huckleberry Finn, the two main characters, Huck and Jim, are strongly linked. Their relation is portrayed by various sides, some of them good and some others bad. But the essential interest of that relation is the way that uses the author to describe it. Even if he had often been misunderstood, Twain always implied a message behind the themes developed around Huck and Jim. The first encounter between Huck Finn and Jim is at the beginning of the book, when Huck’s friend, Tom Sawyer, tries to fool Jim, Miss Watson’s slave. Huck and Jim still don’t know each other, but Huck isn’t biased against the old slave. It’s an important point because, as racism was a widely held mentality in the South, we can learn that that young boy was more open-minded than most people there. Later, they find themselves in the same situation. As they were escaping from the civilized world, they take refuge in the Jackson’s Island, on the Mississippi river. Huck is running away from a bad father and Jim has leaved Miss Watson because he didn’t want to be sold to New Orleans. Look more:  huck finn chapter 20 essay Soon after joining Jim on the island, Huck begins to realize that Jim has more talents and intelligence than Huck has been aware of. Jim knows â€Å"all kinds of signs† about the future, people’s personalities, and weather forecasting. Huck finds this kind of information necessary as he and Jim drift down the Mississippi on a raft. As important, Huck feels a comfort with Jim that he has not felt with the other major characters in the novel. With Jim, Huck can enjoy the best aspects of his earlier influences. Jim’s meaning to Huck changes as they proceed through their adventure. He starts out as an extra person just to take on the journey, but they transform into a friend. â€Å"It was fifteen minutes before I could work myself up to go and humble myself to a nigger. â€Å"(chap. XV) Huck tries to squeal on Jim but can’t because he remembers that Jim called him â€Å"de bes’ fren’ I ever had;†¦ de on’y white genlman dat ever kep’ his promise to ole Jim. â€Å"(chap. XVI) Huck realizes that he can not turn Jim in since they both act as runaway outcasts on the river. The support they have for each other sprouts friendship. As does the Widow, Jim allows Huck security, but Jim is not as confining as is the Widow. Like Tom Sawyer, Jim is intelligent but his intelligence is not as intimidating or as imaginary as is Tom’s. As does Pap, Jim allows Huck freedom, but he does it in a loving, rather than an uncaring, fashion. Thus, early, in their relationship on Jackson’s Island, Huck says to Jim, â€Å"This is nice. I wouldn’t want to be nowhere else but here. † This feeling is in marked contrast with Huck’s feelings concerning other people in the early part of the novel where he always is uncomfortable and wishes to leave them. The lack of comfort is also shared by Jim. As a slave, he truly feels like an outcast. Considering the context of the United States at that period, during the slavery conflict, we easily understand the situation of Jim. And one of the main ideas of this Mark Twain’s masterpiece deals with a multiracial couple’s story. The relationship between black and white was hardly accepted in the 1830’s. Such an adventure, two male characters, with opposite colour of skin, striking up a friendship, was considered as a provocation by the society. The author knows that very well and will try, through his two heroes, to denounce the drifting of the Nation. Irony is his main weapon against that obscurantism. He uses it as often as possible. For instance, on chapter XIV, Huck tries to explain to Jim why a Frenchman is a man, even if he speaks differently. The ironical feature comes from the fact that this black slave doesn’t understand the equality of all people, whereas himself isn’t considered equal by the white. Besides, another ironical aspect is that we think first, in that chapter, that the white boy will civilize the black man whereas we’ll discover further that it is the contrary. First person brings the reader a more innocent side of the story, so the reader feels more compassion for the small boy. The symbolic image falls into play between Huck and Jim, â€Å"†¦ en trash is what people is dat puts dirt on de head er dey fren’s en makes ’em ashamed†¦ â€Å"(chap. XV), this made Huck open his eyes for the first time in his life. Jim for the first time shows feelings for Huck and lets him know you don’t treat people who care for you like â€Å"trash†. This makes Huck aware that Jim means more to him than just someone’s slave, he now considers him a true friend. Next, Huck finally sees Jim’s loyalty toward him, â€Å"†¦ so Jim he said he would stand the first half of it for me†¦ â€Å"(chap. XX), keeping a special watch not waking him on his turn, â€Å"†¦ I went to sleep, and Jim didn’t call me when it was my turn†¦ â€Å"(chap. XXIII). Even the little things like not waking Huck, show more than just an undying friendship. The symbolism of a grown man and a child had more effect instead of having two grown men, because a child needs a father figure. Jim fit the description and perfectly provided that for him. The mutual affection between Huck and Jim will even lead them to sorts of sacrifices. When Huck discovers that Jim has been captured, Huck must decide whether to turn in Jim and tell Miss Watson, or accept going to hell. He finally chooses â€Å"hell† when he says, â€Å"I took it [letter to Miss Watson] up, and held it in my hand. I was a-trembling, because I’d got to decide, forever, betwixt two things, and I knowed it. I studied a minute†¦ and then says to myself: ‘All right, then, I’ll go to hell,’ and tore it up. â€Å"(chap. XXXI) Huck’s sacrifice for his friend Jim, a man he has come to view as a father, forces Huck to accept a life of everlasting pain and anguish. In reality, Huck’s sacrifice is a noble and uncharacteristic achievement, allowing Huck to unknowingly be bound for heaven. Jim’s sacrifice, although small in his own mind, is in fact one of the bravest sacrifices made throughout this book. For example, after Tom gets shot in the leg, Jim displays his concern for Tom as he says, â€Å"No, sah-I doan’ budge a step out’n dis place ‘dout a doctor; not if it’s forty year! † Despite all of the racist and harsh tricks Tom has played on Jim, Jim risks his life to save his â€Å"friend. † Rather than abandon Tom, Jim is willing to risk his freedom to save Tom’s life. Moreover, as Jim makes this brave sacrifice, Huck thinks to himself, â€Å"I knowed he was white inside. â€Å"(chap. XL) Through Jim’s sacrifice for Tom, Huck discovers that all men, including blacks, are in fact equal. Huck no longer looks down upon Jim as a â€Å"nigger,† but rather as an equal human being. Lastly, the doctor describes Jim’s heroic sacrifice to the Phelps and tells them that, â€Å"He ain’t a bad nigger†¦ and I never see a nigger that was a better nuss or faithfuler, and yet he was risking his freedom to do it [save Tom]. â€Å"(chap.XLII) Jim risked his freedom to save an insolent, racist white boy who had treated him, not as an equal, but as an inferior, unequal nigger. Jim’s sacrifice is clearly an act of bravery far more heroic than the sacrifice Huck made earlier in the novel. Huck and Jim’s sacrifices for each other, however different, also present many similarities. For example, Huck and Jim both think they are sacrificing themselves for a friend. Huck sacrifices himself for a black friend he has come to love as an equal. Similarly, Jim sacrifices himself for a friend, when in reality, he is risking his freedom to save the life of a racial bigot, Tom. In addition, both sacrifices have as a consequence a life of everlasting hell. When Huck sacrifices himself for Jim, he accepts a literal hell (that is truly the path to heaven). Jim, on the other hand, accepts a life of figurative hell in slavery, when he is in fact free all along. Finally, each sacrifice shares irony, in that they were both based on unknown pieces of unknown, but significannot pieces of information. Huck is unaware that his decision of accepting â€Å"hell† will actually lead to his salvation and ironically decides on doing what the thinks is â€Å"wrong. â€Å"Likewise, Jim is unaware that he is free, and is not risking his freedom in saving Tom. In making these two brave sacrifices, Huck and Jim achieve a higher character than if they had chosen easier paths. Huck’s willingness to face hell to protect Jim and Jim’s willingness to face capture and slavery to save Tom, both contribute to the overall theme of racial equality/inequality present throughout the book. Huck and Jim’s journey down the Mississippi River has led them to look past colour boundaries, and discover that â€Å"all me are created equal. â€Å"

Higher Education Essay

In Classical vs. Modern Education: The Principal Difference article from the second issue of Classical Homeschooling Magazine, Patrick Carmack compares and critizes the both classical and new modern education models in terms of effectiveness and ethics. Within the samples from Socrates’ classical education understanding, the article points out that altering education system becomes an inanimate occurrence which ignores the soul of human beings and considers them as a sort of computer, a creation solely having a brain to use as a data storage. As the author clarifies at the article by giving definitions of either type of education, education is much more complex than it seems, not merely gain information but also widen self’s horizon and learn to differentiate between good and bad, then being able to aim to goodness. Therefore the basic content of the education, what Carmack claims, should involve feelings, emotions – the most mentioned in the article is love- in order to have ‘‘well-rounded, cultured gentlemen and ladies, capable of addressing any problem or situation in life with the maximum likelihood both of success and personal happiness’’ (para.5). Carmack also touches upon the homeschooling issue, in a positive perspective in consequence of children who is educated or continue it by their family -except paramount situations- in a habitual, loving environment. Despite many obstacles and disadvantages author considers homeschooling as ‘‘the single greatest advantage’’ of progressive education. Another point is, the adoption of the German kindergarten model has lessened the early home formation years of children’s. Moreover this has received the chance from kids to learn culture of their homes. As Carmack mentions at the beginning, since every individual has distinct features and characteristics, it should be taken into consideration that not everyone has the same IQ, interests and culture. Thus, it is essential for a child to know self’s own culture in the cause of built their own identity solidly and this can be only learned in an environment which provides the necessary cumulative cultural factors. All in all, writer engages attention to Socratic way of educating love and, defends it against the modern, in another words progressive education, clarifies the misunderstanding about the education’s aims and, emphasizes the necessity of consideration on individuals which have diverse characteristics; IQ, learning type, interests, culture, etc.

Logical Fallacies Scavenger Hunt Assignment Example | Topics and Well Written Essays - 2000 words

Logical Fallacies Scavenger Hunt - Assignment Example Further, the fallacy presents two different ideas in a disorganized manner hence making it difficult to understand. This is an example of fallacy that illustrates a phenomenon because it has two elements. The first element involves the observation part whereas the second part involves the analysis or conclusion. Therefore the conclusion is drawn from the basis of what is observed. This is an example of fallacy that illustrates a phenomenon because it has two elements. The first element involves the observation part whereas the second part involves the analysis or conclusion. Therefore the conclusion is drawn from the basis of what is observed. This is fallacy falls under argument from definition because as we all know, a preachers task is to pray and preach for all those who visits the church. Therefore, Kevin being a preacher, he is expected to perform his role to his congregation. This is an example of categorical syllogism fallacy because the conclusion that all plants are living objects is reached on based on the fact that just like animals, plants to do take into caborndioxide during the day and oxygen during the night and also do reproduce other plants through seeds or flowers. I will be awarded an A or B mark in my final year examination. The teacher said he will not award an A to any student in my course. Therefore, I will get a B in my final year examination (â€Å"Disjunctive Syllogism"). This is an example of disjunctive syllogism fallacy because the conclusion reached at the sentence which is getting a grade B in final year exams is based on the fact that either –or statements are applicable in a scenario. Proof: This is an example of a syllogism from logic fallacy because directional characteristics have been used to accurately determine the direction or continent in which France is based by using an assumption that since it

Airborne express Case Study Example | Topics and Well Written Essays - 500 words

Airborne express - Case Study Example The company should consider acquiring technologies such as Digital Assisted Dispatch Systems (DADS) for the sake of increasing the effectiveness of their operation. Advancement in technology will also mean that they might be able to operate at lower costs. Given the fact that Federal Express has reviewed their pricing policy in the recent past, it will be in order for Airborne Express to do the same with their pricing policies. Federal Express adopted the distance based pricing which saw pricing for delivery being made on the basis of the distance to the point of delivery. Some of their customers have been inquiring about the same. However, it will be prudent for Airborne Express to come up with an offer that is even better than that that is being offered by their competitors. In addition to distance based pricing, the company might consider a pricing system that would see to it that the customers who frequently use their services are charged lower prices. This would imply that the more a customer used their services the more chances they had for paying less for the services. This will enable them to enhance customer loyalty. Another thing that the company needs to consider is taking advantage of the strike that led to the dismal performance by UPS. Given the fact that this is the time when UPS will definitely loss a number of their customers, Airborne should make sure that they are in a position to win them. One thing that the company should do is developing a good customer service that will enable them to know the areas in which their customers wish that they could improve in. This will be beneficial in reaching the expectations of the customers, thus earning their trust and loyalty. This can also lead to positive publicity which will attract new customers. Given the fact that Airborne Express does not pay any charges for landing, they should take advantage of the situation

Police Brutality of the Mentally Ill Suspects Assignment

Police Brutality of the Mentally Ill Suspects - Assignment Example The policemen responsible for handling such cases will be observed discreetly as they work so that they may not change their treatment towards the mentally ill suspects. However, this kind of method raises some ethical concerns. Second, the research study could generate distrust to the participants such that future research on the subject would be difficult to obtain information or cooperation of the participants. Finally, the police did not agree to be studied at their workstations. Therefore, no consent was obtained for this exercise (Kothari, 2005). The hypothesis for the observation method would be: mentally ill suspects maltreatment by police decreases the quality of services. The independent and dependent variables respectively would be the police treatment and quality of services. Â  The sampling procedure that will be used is the convenience sampling. This is because not all the police within the station deal with the mentally ill suspects and, therefore, those who deal directly with the suspects are better placed to guide the research team into collecting adequate information. Another purpose for this is that the matter requires prompt action and, therefore, the sampling is fast and reliable for such a case. Limitations regarding validity and reliability of the study will include determining if the instrument used in the research will be accepted by the panelists who are going to fund the training. Second, would be determining if the results are valid such that the research can be replicated by other researchers and give the same results. Third, the research team is to determine the conclusions obtained after the study will match the reality on the ground ((Kothari, 2005). Â  

Managing change within an organization Essay Example | Topics and Well Written Essays - 2500 words

Managing change within an organization - Essay Example Type of product or Service The retail company operating based on a number of formats is found to trade on a plethora of products ranging from groceries to food products to toys to apparels also. The commodity base of the retail company has further expanded to include different hardware and automotive parts and also frozen products making it the largest retailer of the world (Walmart Corporate). Type of Organization The organization in question based in United States operates mainly along the retail sector. Wal-Mart which has become the leader in the retail global retail sector through continuing its operation based on corporate sustainability and also focuses in contributing to the growth of internal people (Walmart). Management Style The management style or approach in Wal-Mart reflects high amount of consciousness for sustainability. The sustainable approaches of the management team are reflected owing to the company’s high amount of dependence on renewable energy sources an d its endeavors in reducing the quanta of waste. Further the company also works in procuring and selling such products as are both consumer and environment friendly. Wal-Mart also focuses on generating a cost effective approach through the location of local retailers (Walmart-a). Values and Mission and Culture of Wal-Mart The values, mission and culture of Wal-Mart stores focus mainly on the welfare and interests of the consumers. The mission of the company thus focuses on helping the people save enough money and to lead a life which is healthy. Wal-Mart values the needs of its consumer profile and works to provide cost effective services and products to them. Working on the above mission statement the company has developed a working culture focused on hearing the queries and feedback from both internal and external consumers. Further the company management also endeavors in redefining eye contacts with the internal and external client base (Walmart-a). . Need for Change and Change Leaders in Wal-Mart Coping with the changes in demand in the external market the management team at Wal-Mart has also decided to bring large amount of changes in the structural and organizational policies of the company. Changes in the organizational polices were brought about reflecting more on environment protection by switching over to renewable energy sources and in usage of recycled materials. Moreover the management body of the company is required to pay heed to the voices coming from the lower hierarchies. In another change Wal-Mart’s managers endeavored to remove the practice of sexual discrimination in the work structure (Mathis, 31). Wal-Mart has also incorporated the systems of electronic commerce on an expanded plane to help strategize its marketing moves and reach larger consumer bases. Again the company is also working to effectively develop its supply chain and logistics network by opening up local warehouses. This helps in reducing the cost of procurement and transportation and thereby enhances productivity (Walmart-a). Change leaders in Wal-Mart like Mike Duke, Bill Simon and John Fleming endeavor to not only take into hold the cooperative nature of the

A Case For Life After Death Essay Example | Topics and Well Written Essays - 1250 words

A Case For Life After Death - Essay Example The traumas of separation and loss of parental support and love during her early years stayed with Betty, and she married at a young age and very quickly had a family of own (12). Although Betty’s first marriage failed, she and her children entered a second marriage that was successful and loving (2). It was well into her second marriage, and after a sixth child, that Betty entered the hospital for a hysterectomy and experienced death (28). Betty’s recollections of that experience are vivid and detailed (28-133), and solidified Betty’s perception of God as warm and loving (43). It is, however, in the details of Betty’s recollections where we establish the similarities between death experiences and past life recollections. Betty’s death experience begins with the realization that she is dead, floating above her body (28). Betty was not alarmed by seeing herself as a dead body, and, in fact, had a sense of â€Å"[†¦] sympathy for it. It appeared younger and prettier than I remembered, and now it was dead (27).† Hovering above her lifeless body, Betty’s sadness for it was followed by a sense of freedom (28). â€Å"My sense of freedom was limitless and it seemed as if I had done this forever,† she reports (28). Betty’s death experience seemed endless (28-58), and, years later, when Betty met with her attending physician, she discovered that in fact no one could say for just how long Betty had been clinically dead (133). But during the experience, Betty gained knowledge and insight as to her life and family (34), and God and creation.

You can choose any topic Essay Example | Topics and Well Written Essays - 500 words

You can choose any topic - Essay Example The film Real Women have Curves was directed by Patricia Cardoso and produced by George LaVoo in 2002. The film can be overly attributed to depicting the female gaze. This is evident in that the main character, Anna Garcia, displays the levels to which a female can rise if only she releases herself from the societal limitations placed on her based on gender. In the film, she goes against her family’s will of taking up employment immediately she clears high school and opts to pursue further education. Her family’s intent was to put her into employment so that she could support them. However, she disapproves of this and pursues university education at the Columbia University (Cardoso n.p.). The portrayals of Anna seek to suggest that women have the right to their choices in life, and that by ignoring the societal construction of their weakness, they can achieve as much as they dream of. One point in the film which supports the female gaze concept is that Anna’s mother thinks that it is unattractive and unacceptable of a woman to have excess weight. This is seen in that she is constantly complaining about Anna’s weight saying she will never find a suitor. Anna however despises this statement which suggests of her mother’s possession by the male gaze. She appreciates herself and does nothing to reduce her weight so as to â€Å"please men† (Berardinelli 327). Additionally, Anna is free to speak up her mind and does not care as long as it means the best for her while not disrupting anyone else. In the film, this is seen in that she openly shoots down her mother’s suggestion that she should not further her education since education is useless. In its place, her mother offers to teach her to be a good housekeeper, being a good mother, and raising children. Anna again says that she is never going to be a housewife, and that education is the best way of achieving her dreams

Descartes I Think Therefor I Am Essay Example for Free

Descartes I Think Therefor I Am Essay -A statement by the seventeenth-century French philosopher Renà © Descartes I think; therefore I am was the end of the search Descartes conducted for a statement that could not be doubted. In the beginning, Descartes was in the process of figuring out his nature, using reasoning instead of experience. He had to start with a first premise which was indubitable. He found that I exist is something that is certain, and what follows must be certain as well. In the meditators search for certainty, he had to discard anything that was false or even open to the slightest doubt. He had to tear away all that was previously known to him, and with a new, stronger foundation, start anew. Descartes had conceded that he has no senses and no body. He also noted that the physical world does not exist, which might also seem to imply his nonexistence. Yet, to have these doubts, he must exist. He found that he could not doubt that he himself existed, as he was the one doing the doubting in the first place. For an evil demon to mislead him in all these insidious ways, he must exist in order to be misled. There must be an I that can doubt, be deceived, and so on. He then formulates the famous cogito argument, saying that he concludes the proposition I am, I exist is necessarily true whenever it is put forward by me or conceived in my mind. He then questions what the I that exists is. He first thought that he had a soul, by means of which he was nourished, moved, could sense and think; and also that he had a body. All these attributes can be doubted, except the fact that he thinks. He can exist if any of the other attributes are not there, but cannot exist if he does not think. Further, he states that he exists as long as he is thinking. The meditator then concludes that in the strict sense, he is only a thing that thinks. In this statement, the Meditator finds his first grip on certainty after the radical skepticism he posited in the first meditation.

Resources to Support Childrens Language Development

Resources to Support Childrens Language Development Task 1 An annotated resource list detailing stories, books, rhymes, songs, finger-plays, story props, puppets, resources and classroom contexts which can be used to support and extend literacy for real life purposes in their setting. You must take into account the particular needs of bilingual learners. In doing this you will realise that what you are doing is describing what you will provide in the role-play context and why. This amounts to a very basic plan together with a rationale for the resourcing. Resource List Following much discussion about poor standards of English teaching, the Literacy Hour was introduced into all English primary schools through the National Literacy strategy during the school year 1998/99. The daily literacy hour is divided between 10-15 minutes of whole class reading or writing; 10-15 minutes whole-class session on word level work (e.g. phonics, spelling) and sentence level work; 25-30 minutes of directed group activities; and a plenary at the end for pupils to revisit the objectives of the lesson, reflect on what they have learnt and consider what they need to do next. The resource list that has been complied has been designed to support activities that take place during the literacy hour. The educational resources market is huge and there is a great deal of choice available. There are many new publishers. For example, Badger Publishing Ltd (www.badger-publishing.co.uk) was established in 1989 and provides a range of books, which are designed to improve children’s literacy skills. The company’s publications are divided into three categories. Badger History for Foundation and Key Stage 1 uses bright and colourful images to stimulate the interest of children in historical concepts. Badger History uses nursery rhymes, changes in everyday life, stories and legends, and significant people and past events drawn from the history of Britain and the rest of the word. Each year of Foundation and KS1 has its own Big Book and Teacher Book. Each Big Book has 10 themes. Details of the book for nursery / reception classes are listed below. Big Book 1 for Nursery / Reception Old Mother Hubbard 12 days of Christmas London Bridge is falling down Boys and girls come out to play Miss Polly had a dolly Ride a cock-horse Mary had a little lamb Sing a song of sixpence Oranges and lemons Rats Badger Nursery Rhymes introduces the first sight words for reception classes. They also provide a literacy course, which aims to fulfil the early learning communication, language and literacy goals and the National Literacy Strategy. The publication contains 24 popular nursery rhymes, coverage of all 45 high frequency words and a range of objectives (word, sentence and text level work). Badger also has another range of publications, which are called Storyteller. This is a new series which uses 36 familiar stories to support the writing, speaking and listening objectives of the National Literacy Strategy in Reception, Year 1 and Year 2. This publication allows children to hear and learn about traditional stories, develop comprehension skills, develop speaking and listening skills, use drama to explore themes and characters, and increase their experience of the language and structure of stories. Each book has its own focus. For example, the publication for Reception uses stories, (The Gingerbread Man) with rhyme and repetitive phrases. Fingerplays are a fun way of introducing poetry to children. Fingerplays are also useful tools for practicing fine motor skills, following directions and introducing concepts. They also provide the opportunity to strengthen children’s language experiences and improve their literacy skills. The following fingerplays can be added to the list of resources: Balls (size, counting) Grandmother’s Glasses Choo! Choo! Two Little Blackbirds (counting) Funny Bunny Up, Up, Up (spatial concepts) Jack in the Box (spatial concepts) Unwind the Thread Riding in a Wagon A Teeny Weeny Spider Pat-a-cake Hickory, Dickory, Dock Grand Old Duke of York Literacy Connections (www.literacyconnections.com) is an American based organisation, which provides a vast array of information on reading, teaching and tutoring techniques, ESOL literacy, and adult literacy. Whilst, its resources etc, obviously cater for the needs of the American educational market, many of the items can be readily adapted to meet the literacy needs of children in the UK. A variety of songs can be accessed from this website. They can used to promote and develop a range of literacy skills. A selection of these songs is shown below. â€Å"Alphabet† is an interactive rap song. It targets the comprehension and manipulation of the alphabet and various words in the English language. Using this rap for Reception classes, challenges the children’s abilities to listen, respond, and demonstrate awareness of language patterns and sounds. The â€Å"Alphabet† Song A, B, C, D, E, F, G H, I, J, K, L, M, N, O, P Q, R, S, T, U, and V W, X, Y, Z A Boy Caught Danny Eating Father’s Groceries A like ant, B – boy†¦. The â€Å"Alphabet Animals at the Zoo† song allows children to develop the following skills and gain a greater understanding of a number of concepts. Notably – identifying letters of the alphabet, learning the order of the letters of the alphabet, recognising symbol sound correspondence, and increasing vocabulary movement. The children stretch, shake and bounce to warm up during the opening verse. Next, they create motions which go with a word for each letter of the alphabet. For example, arch, reach up and bend backwards, bend, bend forward, clap, clap hands, droop, let head, arms and spine sag forward, expand, make the body tall and wide. After completing the alphabet, each child faces someone and does the motion that goes with the first letter of his / her name. Alphabet Animals at the Zoo Learn the abc’s with ease While getting fit and having fun Aphabetise your exercise And do your moves one by one At the store or in the car park You’ll cause a small commotion If you suddenly stand and start The alphabet in motion Scholastic, the global children’s publishing, education and media company, provides a wide range of resources, which can be accessed from its website (www.teacher.scholastic.com). It provides information on how children can create pet puppets and use them interactively in their play. Pet Puppets The creation and use of pet puppets in their play, helps children to develop their social, language and literacy skills. The following materials are required: socks (one for each child), fabric markers, children’s safety scissors, white craft glue, materials to decorate puppets (e.g. feathers, buttons, fabric scraps etc), chart paper and marker. The children work together to create sock puppet pets. In making the puppets the children will be engaged in the following activities: Read stories to children about pets or animals and then engage them in a conversation about different types of pets. Do they have pets? What types of pets do they have? What types of pets do they have? What types of pets do they wish they had? Tell the children that they make sock pet puppets out of socks. When the puppets are complete – the children should be encouraged to participate in activities to develop dramatic-play and language skills. The Role of Parents In Developing Their Children’s Literacy Skills The most important benefit that parents can give to their children is their undivided attention. In a classroom situation a teacher will have to deal with 30 or more children. Therefore, the scope for a teacher to work one-to-one with a pupil is highly restricted. Thus parents play a crucial role in developing their children’s language, literacy and social skills. Adams, M, (1990), estimated that by the time her son was six, he had received 1700 hours of stories being read to him. He had also spent 1000 hours watching the literacy-focused television programme â€Å"Sesame Street†. By contrast, she calculated that in the first year of schooling he would have received 360 hours of literacy instruction, and less than 18 hours were given in individual attention. Toomey, D, (1993), reported studies, which demonstrated that, without help and guidance, parents were much less likely than teachers to praise, and pause and therefore encourage guesses or self-correction, or to give clues if children were hesitant. He suggested that careful thought, and appropriate resources, needed to be given to ensure that this invaluable potential support was channelled effectively. To deal with this issue the government has launched a number of initiatives e.g. Sure Start. This is designed to encourage parents to play a proactive role in their children’s learning. Resources For Bilingual Children There is a huge selection of resources available for developing the language and literacy skills of bilingual children. The use of such resources in the Literacy Hour depends heavily upon the make-up of the Reception class. For example, let us assume that a reception class contains 24 children. If the class contained 20 bilingual children and four native English speakers, this would clearly need a completely different teaching strategy, if the numbers were reversed. In both situations the literacy needs of the two groups most be accommodated. This is why the role of Teaching Assistants has become very important in terms of helping Reception Class teachers deliver a teaching strategy that meets the learning requirements of the children in a specific set. In Task 2, this issue is revisited – as the observation of the children entails analysing the effectiveness of the teaching and resources used in the delivery of the Literacy Hour. In the activity that was observed a specialist bilingual resource was not used. A First Experience book was used Tidy Up – this introduces children to the everyday activity of tidying up. A list of household objects (e.g. coat hanger etc) are involved. No matter how good the teacher, the support and resources are, bilingual speakers are always going to have major problems, if their parents do not make a significant contribution towards developing their children develop their English language and literacy skills. Young children have the monumental task of learning their native language. However, more non-English speaking children are now entering UK schools and are required to develop skills in English as well. Many teachers are now finding that some pupils are not proficient in any language. This is because children are pushed into learning a second language without continuing development in their native language. According to Fillmore, W, (1991), this is happening because children are pushed into learning a second language without continuing development in their native language. Research has shown that children that develop adequate language skills are more likely to experience success when they begin reading (Liberman, 1983; Roth, Speece and Cooper, 2002; Snow, Burn and Griffin, 1998). Early language acquisition begins at home and occurs somewhat naturally, through interactions with friends and family members. Children need these opportunities to develop their native language before they can master a second language. Summary An extensive resource list has been developed. The source and purpose of the items in the list has been explained. If children are going to learn – they must be encouraged to participate. In other words they need to be engaged in a positive and progressive. The contents of the resources list are designed to become fully involved with role play. For example, a teacher can read a short story to group of children. The children will become completely in tune with the experience, when they dress up and act the storyline themselves. Resources provide the opportunity for children to use their imagination. Literacy skills do not sit in isolation. Reading, writing, speaking and listening all interact with social interaction and new learning experiences. Further to this, as highlighted, is the importance of parents becoming actively involved in developing their children’s literacy and language skills. For bilingual children different teaching strategies are required to facilitate their particular learning needs. Specialist resources do exist – but more often than not – the key to success, is using readily available learning resources in new and imaginative ways to meet their needs. Task 2 The second piece of coursework is an evaluation of how well the planned activity meet the intended outcomes – i.e. did the role play area, support and extend the reading, writing, speaking and listening of all the pupils, including bilingual pupils. Introduction This task involves the observation of a number of activities that took place during place Literacy Hour. The children that were observed are in a Reception Class. Communicative competence provides a theoretical framework within, which these observed activities will be reviewed and critically evaluated. Also research findings relevant to the areas under investigation will also be considered. Educational Theory Underpinning Literacy Skills Communicative competence is a concept introduced by Dell Hymes and discussed and redefined by many authors. Hymes’ original idea was that speakers of a language have to have more grammatical competence in order to communicate effectively in a language; they also need to know how language is used by members of a speech community to accomplish their purposes. There are eight aspects of communicative competence. They are grouped together into two groups of four: Linguistic aspects: Phonology and orthography – Phonological competence is the ability to recognise and produce the distinctive meaningful sounds of a language, including; consonants, vowels, tone patterns, intonation patterns etc. Orthographic competence is the ability to decipher and write the writing system of a language. Grammatical competence – This is the ability to recognise and produce the distinctive structures of a language and to use them effectively in communication. Lexical competence – This is the ability to recognise and use words in a language that speakers of the language use them. Lexical competence includes understanding the different relationships among families of words and the common collections of words. Discourse competence – This is used to refer to two related, but distinct abilities. Textual discourse competence refers to the ability to understand and construct monologues or written texts of different genres, such as narratives, procedural texts etc. Learning a language involves learning how to relate these different types of discourse in a way that is coherent to the readers and listeners. If you like, the linguistic aspects of learning a language are the theoretical aspects that have to be mastered. In terms of learning how to read and write, the starting point is phonology. Mastering phonetics is at the very heart teaching Reception Class pupils how to read. The other three aspects are developed over a longer term period. Although by the end of the Reception Year – the children must have made some progress towards becoming effective in terms of the grammatical and lexical competencies. Pragmatic aspects: Functional competence – This refers to the ability to accomplish communication purposes in a language. For example, the ability to use language to greet someone. Sociolinguistic competence – This is the ability to interpret the social meaning of the choice of linguistic varieties and to use language with the appropriate meaning of the communication situation. Interactional competence – This involves knowing and using the mostly-unwritten rules for interaction in various communication situations within a given speech community and culture. Cultural competence – This is the ability to understand behaviour from the standpoint of the members of a culture and to behave in a way that would be understood by the members of the culture in the intended way. Cultural competence therefore involves understanding all aspects of a culture, but particularly the social structure, the values and beliefs of the people, and the way things are assumed to be done. Practice makes perfect – is a phrase that all school children will be familiar. If a child is going to become a proficient reader, writer and speaker of English, then they must be provided with endless opportunities to practice their skills and knowledge of the language. Herein lies the real importance of role-play in learning – it provides children with the opportunity to master the pragmatic competencies. As already stated, in Task 1, parents must become actively involved in developing their children’s literacy skills. Observation Of The Literacy Hour This was a Reception Class in a primary school. The class has 24 pupils. 20 of who are native English speakers. The other 4 are bilingual. The literacy hour is spread throughout the day and is covered in a number of sessions. Session 1 – Whole Class Reading (15 minutes) Session Objectives: The pupils will extend their vocabulary, exploring the meanings and sounds of new words Hear and say initial and final sounds in words and short vowel sounds in words Read a range of familiar and common words and simple sentences independently Know that print carries meaning and, in English, is read from left to right and top to bottom Show sufficient understanding of the elements of stories, such as main character, sequence of events, and openings, and be able to answer questions about where, who, why and how. This session involved using the story (The Gingerbread Man) from the Storyteller range of books produced by Badger Publishing Ltd. The teacher read a line from the book and asked the whole class to read the line aloud. For those children who struggled with a line they were assisted by the teacher or the teacher’s assistant to complete the task. This process lasted for about five minutes. The teacher then asked questions to help the class to recap on what they had read so far. The children were then put into pairs and were asked to read alternate lines to their partners. For those pupils who struggled with this task – they were aided by the teacher or the teacher’s assistant to complete their sentence. The teacher then moved the session beyond the book and asked the pupils to consider what materials they would like to be made of. This generated a wide range of interesting and amusing responses – ranging from rubber to chocolate. The children were asked to consider what special power they would like to have and why, in their new characterisation. The repetition of the reading aloud of sentences from the story book did not really motivate the pupils. However, when they were allowed to use their imagination and develop their own characterisation in a new format, the majority of the group found this stimulating. The reading aloud and repetition of the sentences was designed to allow the pupils to further develop their lexical competence. The relaxation of the structured rigidity, that is a by-product of reading aloud, provided the pupils with much greater freedom to use their imaginations and consequently develop the pragmatic aspects of the communicative competence framework. As with everything in life, the educational system suffers from two major constraints. That is, a lack of time and a lack of resources. As outlined, in Task 1, there is very little scope for offering individual pupils a sufficient amount of one-to-one contact with the teacher. The average size of Reception Classes in the UK is greater than 24. The bigger the class size and the greater the diversity in language skills (i.e. how many bilingual children are in the class?) then more pressure is placed on the teacher. The Literacy Hour has been in operation for nearly 8 years and its impact has been extensively researched. According to researchers from the University of Newcastle – whole class teaching has not encouraged opportunities for pupils to question or explore ideas to help them regulate their own thinking. The researchers have identified the problem of teachers adapting to the new curriculum without changing their old teaching styles or patterns. Consequently, many of the innovations of the National Literacy Strategy are not implemented as a result. Session 2 – Fingerplays – Directed Group Studies (25 minutes) Session Objective Show sufficient understanding of the elements of stories, such as main character, sequence of events, and openings, and be able to answer questions about where, who, why and how. The class was divided into six groups of four. Each group was presented with a different fingerplay (e.g. Unwind the Thread, Riding in a Wagon, Hickory Dickory Dock etc). The teacher was assisted by a teacher’s assistant and a volunteer worker. Working their way round the groups – the children were instructed on how to participate in the fingerplay and were encouraged to work as a group to generate ideas on what they thought the words contained in the rhymes, actually. The children were then asked again to work as a group and think of a storyline that could be developed using a fingerplay. This session was adequately staffed and this meant that no group of children had to wait long for assistance, in terms of getting answers to their questions. This role-play element of the session proved to be very successful and the children on the whole worked well within the groups to which they had been allocated. This session provided opportunities for the children to develop their proficiency with regard to the pragmatic aspects of the communicative competence. Session 3 – Developing The Language Skills Of Bilingual Pupils (20 minutes) Session Objective – By the end of the session the pupils will show sufficient understanding of the elements of stories, such as main character, sequence of events, and openings, and be able to answer questions about, where, who, why and how. Two of the bilingual students have only recently joined the school. Both of them are new to the UK and to English. Although their parents read to them in Urdu, they are used to a different writing system and print which goes from right to left, rather than from left to right. The TA (Teacher’s Assistant) is using a book which the teacher used at the beginning of the academic year (ie Tidy Up). It is a picture story with no words. The TA had been working with the two new pupils for two weeks and had established a good rapport. She worked her way through each picture and explained to the children what was happening in each scene. A volunteer worker, who was fluent in English and Urdu was on hand. The TA had a number of items (e.g. a clock, a coat hanger, a drinking mug, a torch etc) which featured in the story. As she produced each object she encouraged the children to handle it and say its English name. She asked questions about the objects – what they were for, where might you find them, and so on – and asked the children to find them in the pictures. She talked about the each item’s part in the story. The volunteer remained silent throughout and only interjected when the children did not understand what was being asked of them. Speaking briefly in Urdu to clarify and issue, and then allowing the TA to resume contact with the children. She then asked the children to take on roles of characters in the book, and she also took on a role. Together they acted the story out, using the household objects as props and she encouraged the â€Å"characters† to talk about what they were doing. She then asked the children to â€Å"read† the book in English, and supported (with help from the volunteer worker when appropriate) them individually as they did this. At the end of the session, she reviewed the session, the progress the two children had made. Overall the session was a positive experience for all of the concerned parties. The volunteer worker is helping the children to develop literacy skills within their first language i.e. Urdu. The parents of the children are attending ESOL classes at the school and are actively involved in helping their offspring develop their language skills in Urdu. This is having a positive impact on their ability and willingness to learn English. The use of role-play both at school and at home is increasing their proficiency in both languages. Thus in this instance the use of role-play has generated positive benefits. The objective for the session was achieved. The successful completion of this activity reinforces the factors which are at the heart of the educational theory stated at the beginning of this task. It is counterproductive to fast track the two new arrivals into the class. They need to be helped to master their native language as well as being slowly introduced to English. Their confidence with regard to speaking their own language and becoming more exposed to English, will be increased by the use of role-play activities as observed and by being positively engaged by their parents and extended family, within their home and domestic surroundings. The results of this observation provide a clear link to the previously stated research of several authors (i.e. Fillmore, W, 1991; Liberman, 1983; Roth, Speece and Cooper, 2002; Snow, Burn and Griffin, 1998) that early language acquisition begins at home and occurs somewhat naturally, through interactions with friends and family members. Children need these opportunities to develop their native language before they can master a second language. References Research Evaluation of the National Literacy Strategy – Academic Findings and Recommendations (www.literacytrust.org.uk/research/liteval.html) Literacy Improvement Programme – Developing Literacy in the Early Stages (www.ltscotland.gov.uk) The National Literacy Strategy – Guidance on the organisation of the NLS in Reception classes (Department for Education and Employment, September, 2000) Parental Tips for Enhancing Print Awareness, Phonological Awareness and Oral Language Skills in Young Children Learning English as a Second Language – Crystal Torti, Yvette Carrasco (Top Tips on Parenting, Fall, 2004, Volume 6, Number 3) Beginning to Read: Thinking and Learning About Print – Adams, M. (Cambridge, MA: MIT Press – 1990) Parents hearing their children read: a review – Toomey, D. (Rethinking the lessons of the Haringey Project – Educational Research, 35/3, 223-236, 1993) Cluster 1 – Thinking about children as learners – What role do parents play in children (www.abdn.ac.uk/education/research-and-initiatives/RTR) Early Childhood Today – Pet Puppets (http://teacher.scholastic.com/products/ect/Petpuppets.htm) Fingerplays Index Page (http://falcon.jmu.edu/ramsey/fingerplayindex.htm) Aspects of communicative competence – (www.sil.org/lingualinks/LANGUAGELEARNING/OtherResources) First Experiences (http://books.kelkoo.co.uk/b/a/cpc) How Most Children Learn To Read – Derry Koralek, Ray Collins (Reading Rockets, 1997 – www.readingrockets.org/articles/386) Various pages from Literacy Connections (www.literacyconnections.com) Various pages from Badger Publishing Ltd (www.badger-publishing.co.uk) Literacy Reception Module (Department for Education and Employment, September, 2003)

Factors Influencing Brand Loyalty Among Notebook Users

Factors Influencing Brand Loyalty Among Notebook Users In this new era of globalization, the rapid development of the technology is growing so fast and more challenge to manufacturers or marketers. A huge number brand of notebook was in the market and more competitive among the manufacturer. It is easily to customers or users to switching to another brand if they feel not satisfied with current brand and choose the better notebook brand. So this study was to determine the factors that influencing brand loyalty among notebook users. The data was collected by questionnaire survey at Universiti Utara Malaysia. This study found that satisfaction is the most factors that can influence users loyal to the notebook brand. CHAPTER 1: INTRODUCTION 1.1 Background of Study In this era of globalization, rapid development in technology is not something strange and familiar to us. Advances in telecommunications, information system and society knowledge is in line with changes occurring in technology. Furthermore, in this 21st century, the international community has shifted from the industrial era into the era of information technology without borders. As well as the growth of new technology devices such as mobile phones, laptops, cameras, and others where many additional features offered in these devices. Once a notebook may be categorized as luxury goods, but with the times as well as improved quality of life we can have it. Notebook technology is one of the tools that community choose because of the characteristics who are always renewed by the marketers. Notebook are designed as a tool that is easy to carry anywhere, small and light to be placed on a individual lap when using it. Manufacturers often refer to laptop as notebooks, this is to avoid warm thigh complaints from customers and consequent opportunist liability suits (Wikipedia, 2007). The use of laptops is very wide so that the whole world. The rapid growth in the technology sector is also effect increasing the number of competitors in the market. This cause-marketers and also academicians or practitioners focus on customer decision making in the purchase of a portable PC industry (Nasir, et al., 2006). To satisfy the customer would be something quite challenging in the modern business world. What customers want and how they think are the questions often played in the minds of marketers or companies. Complex in users mind contribute to volatility in profits. When customers loyal to a brand or company, they indirectly help them expand market share, increase bottom line and sustain companys advantage. Brand shows a reputation of a companys through their products or services. Brand is also a sign that memorable in the minds of customers. The American Marketing Association defines a brand as a name, term, sign, symbol or design, or a combination of prototype, intended to identify the goods or services of one seller or group of sellers, and to differentiate from bear fight them of the competitors (Kotler, et al., 2009). Brand can become the heart of marketing and business strategy. Success of the brand is able to generate profits by attracting new customers and retain existing customers. With the brand, it is a sign of the signal in some level of quality which the buyer is satisfied with the easy to choose any of the products. Brand loyalty provides a forecast of demand for the company and may also explain the willingness of customers to pay for higher price. Although competitors are easy to duplicate the process and product design, they are not easy to match the description in the individual and the organization from year to year in any marketing and product development. Therefore, the brand became a very influential in the world competition. ListenRead phoneticallyAccording to Malaysia Laptop (2008), top ten notebooks for October 2008 are: Compaq Presario CQ40 Acer Extensa 4620Z Acer Aspire One Acer Aspire 2920Z HP Pavilion dv5 HP Pavilion dv2700 Acer Aspire 4530 Apple MacBook ASUS Eee PC 1000H Dell Latitude E6500 In 1986, battery powered portable computers had just 2% worldwide market share. But today, notebooks are becoming increasingly popular, both for business and personal use (Economics, 2005). In 2008, it is estimated that 145.9 million notebooks were sold and in 2009 the number grow to 177.7 million. The third quarter of 2008 was the first time when notebook PC shipments exceeded desktops, with 38.6 million units versus 38.5 million units. 1.2 Problem Statement Notebook were originally considered to be a small niche market and were thought suitable mostly for specialized field applications such as the military, accountants and sales representative. But today, notebooks are becoming more popular for student and general use. In addition, new products of notebook launches to the market, acquisitions and mergers in the sector, rapid developments in the nano technology, integrated wireless networking and decreased price make the customer are more influence to buy a notebook (Nasir et al., 2006) which at the same brand or may switch to other brand. This study intended what are the factors that influence notebooks users to be loyal of the notebook brand. 1.3 Research Questions Bases on the discussion earlier in the background of the problem, the research question developed will be: Does price influence brand loyalty among notebook users? Does brand name influence brand loyalty among notebook users? Does promotion influence brand loyalty among notebook users? Does features influence brand loyalty among notebook users? Does satisfaction influence brand loyalty among notebook users? 1.4 Research Objective The objectives of this research are: To determine whether Price influence brand loyalty among notebook users. To determine whether Brand Name influence brand loyalty among notebook users. To determine whether Promotion influence brand loyalty among notebook users. To determine whether Features influence brand loyalty among notebook users. To determine whether Satisfaction influence brand loyalty among notebook users. 1.5 Significance of Study In general, this study is to help marketers and consumers in order to develop more effective marketing strategies. This study also allows us to identify what is the real motivation that exists inside of every made of purchase and what is needed by the user. Therefore, more efficient marketing activities will be implemented. Marketers also can predict the reaction shown by the user of their marketing strategies that has been implemented. And marketers can look whether the strategies that are practiced can maintain the customer that are loyal to their products and also can attract other customers to buy their products. This study is expected to provide useful information in marketing to attract the loyalty to the brand. 1.6 Scope of the Study The study was conducted that involving notebook user. In this study, questionnaire will be formed and it will be complemented by the notebook user. In addition, the collection of secondary sources is also used in this study. This includes the findings of several studies carried out by several previous researchers, journals, books and resources derived from electronic media such as the internet. 1.7 Limitations of the Study Since this study includes some students at the Universiti Utara Malaysia (UUM), the results of this study is more relevant applied to the student in UUM. These findings did not reflect the entire population of notebook users in Malaysia as a whole, the factors influencing brand loyalty among notebook users. This study was carried out in a relatively short period, time constraints also exist. If this study can be implemented in the longer term, the material or related information can be increased in further. CHAPTER 2: LITERATURE REVIEW 2.1 Introduction This chapter review literatures in the context of this study. In this section, discussion will be based on the brand loyalty and factors that influence brand loyalty such as price, brand name, promotion, features and satisfaction among notebook users. Research framework and research hypothesis are also discussed in this chapter. 2.2 Brand Loyalty Loyalty reflects the strength of the relationship between individual attitudes and repurchase. It contains a number of objectives in planning marketing strategies and describes the development of fundamental importance in maintaining a competitive advantage. For example, customers remain loyal to the brand of the same product, the suppliers or services providers in the long term and not easily changed. They also showed their loyalty to the brand by spread kindness to others. Listen Read phonetically Brand loyalty is a commitment by consumer to repurchase or continue to using the current brand. It can be look by the repeated buying in a variety of market context such as product, service, and store. Loyalty is thought to be important for market practitioners for a number of reasons such as generating greater profits, brand extension and increase market share (Thiele Mackay, 2001). Building brand loyalty requires investment in marketing programs that are target to the current and potential customer. Consumers that are loyal only repurchase the same brand even there is an alternative brand in the market. Marketers often pay attention to identify the characteristics of brand loyal consumers and the degree of brand loyalty of consumers so that they can directly and effectively focus their marketing and promotional strategies on these consumers who share similar characteristics among the large population (Lau, et al., 2006). Previous study shows that the brand loyalty is measured by behavioural and attitudinal loyalty. Typically, brand loyalty is defined with reference to either attitudinal or behavioural components (Bennett, et al., 2007)). Behavioural loyalty measures defined brand loyalty in terms of the actual purchase observed over a time period and attitudinal loyalty measures are based on stated preferences, commitment or purchase intention (Thiele Mackay, 2001). A variety of factors also have been found to impact the development of brand loyalty. Lau, et al., (2006) found that brand name, style and promotion are the key brand factors of customer loyalty. Others authors have reported that advertising, price and brand have a significant impact on brand loyalty (Othman Ping, 2006). Sales encounter satisfaction, in turn, leads to brand loyalty by enhancing brand attitude and salesperson loyalty (Brexendorf, et al., 2009). 2.3 Factors of Brand Loyalty 2.3.1 Price Price is one of the important factors that affect on brand loyalty. Consumers with high brand loyalty are willing to pay for a high price for their favourite brand, so their purchase intention is not easily affected by price. In addition, customers have a strong belief in the price and value of their favourite brands so much so that they would compare and evaluate prices with alternative brands (Sidek Yee, 2008). Dovaliene Virvilaite (2008), state that price is one of the most flexible marketing mix elements that can be quickly changed, after changing specific product and service characteristics. People with higher incomes and higher product involvement willingly pay more for features, customer service, quality, added convenience and the brand name (Kotler, et al., 2009). Price variations for consumers favourite brand may only affect their purchase quantity but not their brand choice decision. Consumer satisfaction can also be built by comparing price with perceived costs and value (Lau, et al., 2006). The results from the previous study show that price have a significant to influence on brand loyalty (Lau, et al., 2006; Sidek Yee, 2008; Othman Ping, 2006). Based on the above discussion, the first hypotheses should be as follows: H1: There is significant and positive relationship between price and brand loyalty among notebook users. 2.3.2 Brand Name The brand name is quite often used interchangeably within brand, although it is more correctly used to specifically denote written or spoken linguistic elements of any product. In this context a brand name constitutes a type of trademark, if the brand name exclusively identifies the brand owner as the commercial source of products or services. Famous brand name can disseminate the benefit of product and lead to higher recall of an advertised benefit than a non-famous brand name (Kotler, et al., 2009). They are many unfamiliar brand names and alternatives available in the market place. Consumers may prefer to trust the major famous and popular brand name (Lau, et al., 2006). These prestigious brand names and their image attract consumers to purchase the brand, affect repeat purchasing behaviour and reduce price related switching behaviours. Consumers are more sensitive to brand name and usually used it in buying decision. This lead to the second hypothesis: H2: There is significant and positive relationship between brand name and brand loyalty among notebook users. 2.3.3 Promotion Promotion is one of the four elements of marketing mix (product, price, promotion, distribution). It is the communication link between sellers and buyers for the purpose of influencing, informing, or persuading a potential buyers purchasing decision. Promotion includes the use of advertising, sales promotions, personal selling and publicity (Kotler, et al., 2009). Promotion is an important element of a firms marketing strategy. Advertising induces brand loyalty in consumers who would otherwise purchase the cheapest alternative on the market. Firms first invest in advertising, and then compete in prices for the remaining brand indifferent consumers (Chioveanu, 2008). Sales promotions are typically viewed as temporary incentives that encourage the trial of a product or service (DelVecchio, et al., 2006). Promotion was considered as one of the most important factors in determining a consumers brand loyalty (Sidek Yee, 2008). Therefore, the third hypothesis is developed as follows: H3: There is significant and positive relationship between promotion and brand loyalty among notebook users. 2.3.4 Features Features are qualities or characteristics of the product or service. According to decision making model, consumers process the environmental cues; the physical factors of the product, psychosocial cues such, such as advertising, and consumers put these cues into a set of perceptions that shape their preferences (Hong Lerch, 2002). Based on these preferences, consumers make their choices subject to situational constraints, such as price and people evaluate various objective features when buying an IT product (Hong Lerch, 2002). Nasir et al., (2006) find that features are a factor that influences consumers laptop purchase decision. Hence, the fourth hypothesis shall be as follows: H4: There is significant and positive relationship between features and brand loyalty among notebook users. 2.3.5 Satisfaction Satisfaction is a measure of how products and services supplied by a company meet or surpass customer expectation. The impact of satisfaction on loyalty has been the most popular subject of studies. (Ha, et al., 2009) state that power of satisfaction significantly lies in its ability to reinforce brand loyalty formation. Similarly, the satisfaction had a significant influence on loyalty (Kuusik Varblane, 2009). A minor change in satisfaction can lead to a substantial change in loyalty increment. Moreover, a small increase in customer satisfaction boosted customer loyalty dramatically (Bowen Chen, 2001). The customers will feel satisfied when the goods are beyond their expectation and otherwise when their expectations are beyond the goods actual condition (Sheng Liu, 2010). The discussion leads to the development of the fifth hypothesis: H5: There is significant and positive relationship between satisfaction and brand loyalty among notebook users. 2.4 Theoretical Framework The dependent variable in this study is brand loyalty. The independence variables are price, brand name, promotion, features and satisfaction. CHAPTER 3: METHODOLOGY 3.1 Introduction The research methodology involved the administration of questionnaire on a sample of accounting students. This section outlines the operational definition, instrument and measurement of variables, data collection and sampling 3.2 Research Design Aspects of the study include demographic factors like gender, race, education level, age, and notebook brands that respondent have (Part 1) while Part 2 is to assess the factors influencing brand loyalty among notebook users. The questions in part 2 are divided into six key dimensions of price, brand name, promotion, features, satisfaction and brand loyalty. Unit of analysis in a study comprised of individuals, groups, organisations and societies. Unit of analysis is a key feature that will be analyzed in an investigation. Individuals selected as the unit of analysis in this study in which students from UUM, Sintok. It is to examine the factors that influence them to be loyalty to the notebook brand. This study using a survey method whereby questionnaire form will be used because it is more beneficial than other methods of data collection such as interviews and observations. Questionnaire will be distributed to UUMs students because most of the UUM students use notebook for their learning. 3.3 Operational Definition Price the degree to which the notebook users that price  can influence them be loyalty to notebook brand. Brand Name the degree to which the notebook users that brand name  can influence them be loyalty to notebook brand. Promotion the degree to which the notebook users that promotion  can influence them be loyalty to notebook brand. Features the degree to which the notebook users that features can  influence them be loyalty to notebook brand. Satisfaction the degree to which the notebook users that satisfaction  can influence them be loyalty to notebook brand. 3.4 Instrument and Measurement of Variables The questionnaire was divided into two parts. Part 1 of the questionnaire consists of demographic information such as gender, age, and education level. Part 2 contains questions on factors which influence brand loyalty such as price, brand name, promotion, features and satisfaction. It also contains a question on brand loyalty. The entire question in Part 2 using a five point Likert scale (1= strongly agree to 5 = strongly disagree). 3.5 Data Collection Data collection is divided into primary and secondary data. Primary data is from original source. Secondary data is data collected by previous researchers. In this study, data secondary as journals, reference books and the Internet data collected to obtain an overview of the study. Secondary data also provide an initial overview for researchers and makes a deeper study. Primary data is used to help answer research questions and test hypotheses based on studies objectives. So, to test this hypothesis, a questionnaire was chosen as the primary method of data collection. Beneficial uses of these questionnaires are: Help researchers get the data easily. Information in a simple questionnaire to be encoded. Advantages to the scientific research on which measurements are valid and reliable. Easily answered by the respondents. Data can be obtained by mail, this means that research can be conducted even though the extent of geographical breadth. More efficient when compared to the interview method. Respondents answer truthfully honest answer without fear (Hair, et al., 2007). 3.6 Sampling Hair, et al. (2007) defined a few procedures in the sampling process. The procedures are: Defining the target population. Choosing the sampling frame. Selecting the sampling method. Determining the sample size. Implementing the sampling plan. The population in this study consisted of all students of UUM with the number of 31, 251 students are PhD students from about 1,186 students, a total of 44 Graduate Diploma students, Graduate After Diploma total of 780 students, a total of 4,030 Postgraduate students and the Undergraduate student is about 25,211 students. The sample in this study is the Undergraduate and Postgraduate students of UUM COB. Respondents were selected by convenience sampling in which samples are available to choose to participate in this study and may provide necessary information. Convenience sampling was chosen because of time constraints inherent in this study. The population or the unit of analysis for this research will be the College of Business (COB) students in Universiti Utara Malaysia (UUM). These COB students of UUM were chosen because COB has a large number of students under them. 3.7 Data Collection Method The questionnaire will distribute to COB students. Responses given by COB students in answering questionnaire is the most important resource in term of data collection. Findings of this study are one of the instruments that can measure the factors influencing brand loyalty among notebook users. 3.8 Method of Data Analysis Some statistical analysis was used to analyze the data in this study. All data were analyzed using the statistical package for social science (SPSS) software version 12.0. Descriptive analysis was used to see or understand the demographics of the respondents in this study. This method was also used to examine the dimensions of the study variables. To test the reliability of each factor influencing brand loyalty, the Cronbach coefficient alpha is used. The size of the correlation coefficient is used to quantitatively describe the strength of the association between two or more variables. The Pearson correlation was also used to measure the relationship between two variables. This analysis explains the positive or negative relationship between the two variables. Multiple regression analysis was used to analyze the dependent variable and several independent variables. It determine the relative importance of others independent variable in predicting the dependent variable. CHAPTER 4: RESULTS AND ANALYSIS 4.1 Introduction This chapter discusses the findings derived from data collected by the respondents who participated in this study. This chapter will also discuss the descriptive analysis for respondents demographic, the reliability of the factors and multiple regression analysis. 4.2 Respondents Demographic This study has a total of 31 respondents. Respondents demographic were asked in Part A that is gender, race, education level, age and notebook brand. The summarizing of the result from this part is show in Table 4.2.1 below. The table show that the ratio of both genders is 25.8% for male and 74.2% for female. So the percentages of female students are higher than male students. The results also show the race of the respondents where Malay consists of 17 students (54.8%), Chinese consists of 9 students (29.0%) and Indian consists of 5 students (16.1%). In education level, the number of undergraduate students that involves in this study is 22 students (71.0%) and postgraduate are 9 students (29.0%). And in age distribution, Table 4.1.1 shows that the higher percentage was 74.2% for 24 years and below, 22.6% for 25-35 years and 3.2% for 45 years and above. The result also show that most of the respondents use Compaq brand that consist of 9 students (29.0%) followed by Acer brand that consist of 8 students (25.8%). For HP brand consists of 5 students (16.1%), Dell brand consists of 3 students (9.7%), Toshiba and Lenovo brand consists of 2 students (6.5%) and last one is FTEC and Sony brand that only 1 students (3.2%). Demographic Variables Frequency Percent (%) Gender Male 8 25.8 Female 23 74.2 100.0 Race Malay 17 54.8 Chinese 9 29.0 Indian 5 16.1 100 Education Level Undergraduate (degree) 22 71.0 Postgraduate (master) 9 29.0 100.0 Age 24 years and below 23 74.2 25-35 years 7 22.6 45 years and above 1 3.2 100 Notebook Brand HP 5 16.1 Compaq 9 29.0 Dell 3 9.7 Acer 8 25.8 Sony 1 3.2 Toshiba 2 6.5 Lenovo 2 6.5 FTEC 1 3.2 100.0 4.3 Reliability Tests In this study, the reliability test is used to measure the coefficient and consistency each variables. The internal consistency reliability showed by coefficient alpha, also referred to as Cronbachs alpha. Hair et al., (2007) show the guidelines for the reliability as rules-of-thumb to interpret alpha values (Table 4.3.1). Table 4.3.1 Roles of Thumb about Cronbach-Alpha Coefficient Alpha Coefficient Range Strength of Association Poor 0.6 to Moderate 0.7 to Good 0.8 to Very good > 0.9 Excellent From the test, it was found that the Cronbach alpha for price factor is 0.567 from 4 variables item. For brand name factor, each of the 4 variables item to total correlation at moderate strength is 0.655 and for promotion factor the Cronbach alpha is at 0.635 from total correlation of 4 variables item. In features factor, each of the 4 variables item to total correlation was at moderate strength is 0.692. The Cronbach alpha for satisfaction factor is 0.909; total correlation of 5 variables item and for brand loyalty, the Cronbach alpha was 0.943 from 4 variables item. Table 4.3.2 illustrates the Cronbach alpha of the variables. Table 4.3.2 Cronbach Alpha of Variables Variable Cronbach Alpha Price 0.567 Brand Name 0.655 Promotion 0.635 Features 0.692 Satisfaction 0.909 Brand Loyalty 0.943 4.4 Hypotheses Testing To test the hypotheses in chapter 2, the Pearson correlation was use. This Pearson correlation can measures the linear association between two metric variables. It was range from -1.00 to +1.00 and zero representing no association between the two metrics variables. -1.00 and +1.00 show the perfect correlation or association between the two metrics variables. The correlation can be positive or negative depending on the direction of the relationship between the variables (Hair et al., 2007). 4.4.1 First Hypotheses H1: There is significant and positive relationship between price and brand loyalty among notebook users. The result show that correlation between price and brand loyalty is -0.641 and the significance level is 0.000. It is found that price have a negative relationship with brand loyalty which the significance level is small (p If the notebook providers increase the value of the price, it influenced the notebook users not to stay or loyal to the same brand because the price is more expensive that before and price not the factor that influencing brand loyalty among notebook users. Table 4.4.1 Correlation between Price and Brand Loyalty Price Loyalty Price Pearson Correlation 1 -.641(**) Sig. (2-tailed) . .000 Loyalty Pearson Correlation -.641(**) 1 Sig. (2-tailed) .000 . ** Correlation is significant at the 0.01 level (2-tailed). 4.4.2 Second Hypotheses H2: There is significant and positive relationship between brand name and brand loyalty among notebook users. The result show that correlation between brand name and brand loyalty is 0.538 and the significance level is 0.002. It is found that brand name have a positive relationship with brand loyalty which the significance level is small (p In other words, if the notebook providers more emphasizes on their notebooks brand name it can increase the users loyalty to the brand because they believe that the brand is reputable, prestigious and attract them more to purchase from the same brand. So brand name can influenced brand loyalty among notebook users. Table 4.4.2 Correlation between Brand Name and Brand Loyalty Brand Name Loyalty Brand Name Pearson Correlation 1 .538(**) Sig. (2-tailed) . .002 Loyalty Pearson Correlation .538(**) 1 Sig. (2-tailed) .002 . ** Correlation is significant at the 0.01 level (2-tailed). 4.4.3 Third Hypotheses H3: There is significant and positive relationship between promotion and brand loyalty among notebook users. The result show that correlation between promotion and brand loyalty is 0.422 and the significance level is 0.018. It is found that promotion have a positive relationship with brand loyalty which the significance level is small (p Promotion is need for all the marketers to introduce their product or services to the customer. So, if the notebook provider more emphasis on their promotion, the number of loyal customer to their brand more increases. It shows that promotion one of the factors that influencing brand loyalty among notebook users. Table 4.4.3 Correlation between Promotion and Brand Loyalty Promotion Loyalty Promotion Pearson Correlation 1 .422(*) Sig. (2-tailed) . .018 Loyalty Pearson Correlation .422(*) 1 Sig. (2-tailed) .018 . * Correlation is significant at the 0.05 level (2-tailed). 4.4.4 Fourth Hypotheses H4: There is significant and positive relationship between features and brand loyalty among notebook users. The result show that correlation between features and brand loyalty is 0.383 and the significance level is 0.033. It is found that features have a positive relationship with brand loyalty which the significance level is small (p < 0.05). This means it is failed to reject the hypotheses of there

Catcher In The Rye Vs. Don Quixote Essay -- essays research papers

J.D. Salinger’s TheCatcher in the Rye can be compared to Cervantes’ Don Quixote. Both novels feature naive protagonists pining for an ideal world. In Salinger’s novel, Holden Caulfield is a sixteen year old who experiences challenging and questionable events in the mid-stage of his adolescence. Holden wants to protect the innocent children like â€Å"the catcher in the rye† from the immorality and corruptness of the â€Å"phony† adult world. In Cervantes work, Don Quixote is the idealistic protagonist who sets out to transform the world in accordance to his medieval vision. His growing obsession with stories of knighthood and books of chivalry leads him to abandon his former life and become a wandering knight set out to right the world’s wrongs. The title of the book Thr Catcher in the Rye is reflected in the mistaken words of a poem by Robert Burns. Holden thought the words were â€Å"if a body catch a body coming through the rye.† That is what he wanted to be. He feels that he has the responsibility of saving the children from falling off the cliff and losing their innocence. Holden wants to protect the vulnerable from being corrupted by the adult world, an immoral and unscrupulous society tainted by phonies. Unless stopped the children will fall off the cliff and plunge into the evils of adulthood. Although Holden wished to help children retain their innocence perpetually, he realized he couldn’t. There was too much evil in the world, and it would be infeasible to shelter a child fro...

The Truth to the Puritanism Lifestyle in American Literature Essays

The Truth to the Puritanism Lifestyle in American Literature There are many suspicions about weather Puritanism is accurately depicted in books. This should clear things up a bit. The depiction of the puritan life style in American Literature is in some ways inaccurate but it is mostly accurate. The Puritans' were very religious but their family and social traditions were vaguely addressed. In literature such as The Scarlet Letter, The Crucible, "Sinners in the Hands of an Angry God", "The Devil and Tom Walker", the Puritan lifestyle is mostly accurately depicted even though some things were left out. These accurate depictions and mostly reflected in crime and punishment, good and evil in society, religious influence, and family and social traditions. In literature, such as The Scarlet Letter and The Crucible, crime and punishment were depicted as harsh and unusual, and they were in some cases but, in many cases the punishments were suitable to the crime committed. There is however truth to the stories, there were public confessions, and public punishments. Crimes were not as heavily judged by biblical standards as The Scarlet Letter and The Crucible lead the reader to believe. Judges were not quite as amiss as the stories elude them to be. Good and evil in society was also ill addressed. The puritans know that good and evil was amongst them but it did not run there lives as it was portrayed in the stories. In the Scarlet Letter the characters Roger Chillingworth and Arthur Dimmesdale were the epitome of good and evil. Roger was often referred to as the devil and Arthur was a man of God. In The Crucible witches were everywhere they believed that witches were terrible beings and yet everyone was susceptible to being over ... ...y depicted in the Scarlet Letter but in the book there were not as many sermons or lectures as there were on the true Puritan Election Days. In a nut shell the Puritans? way of life, in American Literature, was portrayed in a slightly harsher manner then the reality of it, but all in all the books were surprisingly accurate. There were certain aspects of puritan life style that were scarcely mentioned and some that were not mentioned at all. There is a great deal to learn about the Puritans and American Literature can only teach a brief synopsize about it. Works Cited Helicon. "Sinners in the Hands of an Angry God." A Sermon by Jonathon Edwards. 2007. Cambridge. 11 Nov 2003 . Stille, Darlene. Anne Hutchinson. Minneapolis: Julie Gassman, 2006. Wilson, George. Literature and its Times. U.S.: Jeff Hill, 1997.

Children Should Be Paid for Doing Chores Essay

ARGUMENTATIVE ESSAY Topic: Children should be paid for doing chores It is common knowledge that household chores such as doing the dishes, cleaning rooms, throwing the garbage are not really entertaining activities to the majority of people, especially to children. That is why some parents who are totally aware of the power of the influence of money, expect that allowance relied to chores can be a productive way not only to incite children to do the chores but also to teach them the value of money and hard work. However, the negative influences that money can bring make parents doubt to this method. Although some people claim that children should be paid for doing chores, it is my contention that paying them leads to slippery slope effects. Proponents of allowance relied to chores argue that this method teaches children to manage their own money. However, this is not the only way to make them acquire this notion of management. Parents can give them a monthly pocket money separated to the chores, for instance. Suppose a little boy gets 2500Ar of pocket money a month. If he wants to buy a 5000Ar-video game, he can decide either to spend it for a cheaper one or to save it and wait the next-month-pocket money to buy it. Therefore, children can manage their money else way than getting allowance for chores. Motivation through money may not work and can even be counter-productive, despite the fact that pro-payment for chores claim that it motivates children to do the chores. For example, if a child decides that he/she doesn’t really need a dollar today, it won’t be hard for him/her to decide not to do the chores. Besides, according to psychologists’ researches, young children who are rewarded for drawing are less likely to draw on their own that are children who draw just for the fun of it. In other words, if we reward children with money for doing chores, they will be less motivated to do them. Not only can this reward method demotivate children from doing chores but,  it also teaches them love only for money. In fact, they can ask their parents for an allowance raise; otherwise, they won’t do their household tasks. Dean Mehrkens, a parent who tried the pay-per-chore-system, declared that, due to this system, his three-year-old daughter refused to do anything unless there was some kind of compensation. Furthermore, he added that it made it difficult to correct or discipline a kid for doing what we’d taught him to do: except payment for everything. Consequently, the more parents reward their children with money for doing chores, the more materialistic and demotivated they will be. The most famous argument that pay-per-chore parents advance is this is a mean to make children realize they need to work hard to be well paid; nevertheless, chores are all family members’ responsibilities and not a work at all. Actually, unless it’s their professions, parents are not paid for doing the chores. So, why should children be paid while they won’t be later? Besides, instead of asking their parents allowance for chores, children should be grateful towards them for being taken care of by them and do their duties for free. That’s exactly the message that Marie Laforà ªt wanted to pass on in the lyric of her song entitled â€Å"Gift†: â€Å"Last night, while I was cooking in the kitchen, my son came in and held out a sheet of paper to me [†¦] I read it. And, that’s what it was saying: ‘For having done my bed the whole week 3 francs. For taking out the waste-paper basket 75 cents.[†¦] For having watered the flowers of the balcony 25 cents. Altogether it’s 9 francs and 85 centimes.’ So, I picket his pencil, I returned the sheet and that’s what I wrote: ‘For nine months of patience and twelve hours of suffering, it’s free. For so many sleepless nights, watching your sleep, it’s free. For rides, toys, and school it’s free. And if we have a look at it, the total of my love is totally free.’† We also have to take into consideration that children can have extra-work activities so as to make them understand this work ethic. Besides, most financial and child-development experts agree that paying children for extra-jobs that are outside their normal set of chores is a good idea. They can, for instance, mow the lawn, feed their neighbors’ pets; and sell cakes, cookies, and lemonades. Thus, if they want their children to get this work ethic, parents should incite them to do extra-jobs. It is evident that money has nothing to do with chores which are family duties. It overshadows the good reasons for doing household tasks. Indeed, when children do chores, they receive a sense of accomplishment, pride and increased self-confidence for a job well-done. Sometimes they also want to please their parents. As a consequence, putting a monetary value on chores eclipses all of those benefits. In other words, they will begin to work for allowances instead of their parents’ praise. Besides, not only does payment can cause children’s discouragement for doing chores, but it can also make them more materialistic. Finally, as parents are not even paid for doing chores and are already in charge of their children as well, the latter should thank their parents by doing the chores without payment. Thus, instead of chores allowances, kids can get pocket money, or do extra-jobs to understand work ethic and money management. That’s why I firmly believe that children s hould not be paid for doing chores.